SEO – Optimise your Store

Pixpa Stores follow all the best practices of Search Engine Optimisation and enable you to add relevant metadata easily to your store that further improves your store’s search engine rankings.

You can add SEO meta data (page title, description and keywords) to your store at three levels:

  1. For the overall store – This is used across the store as the default metadata.
  2. For the store categories – You can set metadata for individual categories.
  3. For individual products – You can set SEO metadata for each product individually.

Click here to know more about website SEO meta data.


To add SEO meta data for overall store

  • Go to Store section under eCommerce
  • Then click on Settings tab on left hand side
  • Scroll down to Search Engine Optimisation section where you can specify meta data for your store that would be used across the store.
    • Hide page from Search Engines if you do not want your store to be indexed by search engine bots.
    • Page Title – 
    • Page Description – 
    • Google Search Results Preview shows you the SEO data as visible in case of search results.
  • Save your changes. That’s it.


To add SEO meta data for categories

  • Go to Store section under eCommerce
  • In the Store section, click on the categories link (2) on left hand side. On this page, you would see the listing of all the categories that already exist.
  • Click on the category name to edit that particular category or Click on + Add Category button to create a new category. Click here to see how
  • On the category creation/edit page, scroll down to Search Engine Optimisation section where you can specify meta data for your particular category that would be used across the store.
    • Page URL – This is the direct URL for your category. You can easily change the slug of your category from here.
    • Hide page from Search Engines if you do not want your category to be indexed by search engine bots.
    • Page Title – 
    • Page Description – 
    • Google Search Results Preview shows you the SEO data as visible in case of search results.
  • Save your changes. That’s it.


To add SEO meta data for individual products

  • Go to the Store section in eCommerce
  • In the Store section, click on the products link (2) on left hand side. On this page, you would see the listing of all the products that already exist.
  • Click on the product name to edit that particular product or Click on + Add Product button to create a new product with options. Know more.
  • On the product creation/edit page, scroll down to Search Engine Optimisation section where you can specify meta data for your particular product that would be used across the store.
    • Page URL – This is the direct URL for your product. You can easily change the slug of your category from here.
    • Hide page from Search Engines if you do not want your product to be indexed by search engine bots.
    • Page Title – 
    • Page Description – 
    • Google Search Results Preview shows you the SEO data as visible in case of search results.
  • Save your changes. That’s it.

 

Note: Irrespective of your website metadata, Google may also change your page titles and descriptions (or “snippets”) in their search results based on entirely an automated process of deciding what they think your site/page is all about and what Google’s system thinks best represents that page’s thematic focus. You can read official explanation here.