Understand WHCC lab fulfillment – Client Gallery

Pixpa allows you to connect WHCC lab to the auto fulfillment of your Client Galleries orders. For WHCC, you need to have an address of the U.S.A. in case you are getting the prints delivered to your studio.

Please note

The WHCC lab does not support shipping to PO Box-based addresses.

Each WHCC product catalog (like Prints, Canvas, or Metal Prints) has a USD 16 minimum charge for free 2-day shipping to the studio and a USD 7.5 minimum charge for dropshipping to the customer directly.

For example, if an order contains 1 Print product and 1 Canvas product, then it would be processed and shipped as two individual orders by WHCC and would cost you $16 for each order (when shipping to the studio). Please consider this while setting your pricing and markup. Also Check: WHCC Payment Terms and Conditions

If you are not a resident of the USA, then you can create your WHCC account and connect with your Pixpa store (you need to have an address of the U.S.A. in case you are getting the prints delivered to your studio).

You can set up your Print Vendor in Pixpa and add all the products you want. Print Vendors allow you to automate print order processing by automatically sending the order email with download links of images to be printed to any print lab that accepts orders by email.


In this article:

  1. Create a WHCC account
  2. Setup WHCC lab for auto fulfillment
  3. Create a WHCC price list and apply the same to any Album
  4. Add your complete Business Address to process WHCC orders
  5. Setup Taxes and Shipping rates
  6. Manage WHCC orders

Steps to get started with WHCC fulfillment

Step 1: Create your WHCC account

You need to be a resident of the USA. If you don’t have a WHCC account? Create your WHCC account.
Once you are ready with the WHCC account, connect the same to Pixpa.


Step 2: Setup WHCC lab for auto fulfillment

WHCC (White House Custom Colour) lab supports and processes only JPEG files at 300 PPI. Any file lower than this typically results in a less clear image/print.

Also See: Setup WHCC lab for auto fulfillment.

Pixpa allows you to select Automatic Fulfilment where you would need to upload high-resolution original files of your images upfront for automatic fulfillment. If the original image size is not sufficient for printing any particular lab product at 300 dpi, then that product will not be available in the shopping cart for ordering.

Or you can select the Review Order option to review and manually approve all orders. Original file sizes are not checked before products are added to the cart if this option is enabled. You will also be able to replace original files for the order items at the review stage.


Step 3: Create a WHCC price list and apply it to an Album

After connecting the WHCC account, you need to create your price list with WHCC products.
Also See: Create a WHCC price list.

We do support only Photographic Prints (Lustre paper, and Deep matte), Canvas, and Metal prints from the WHCC catalog at the moment.
In WHCC, every catalog will have a $16.00 minimum, so the minimum is for each order.

For example, if an order contains Print and Canvas then it would be processed and shipped in two individual orders by WHCC hence both would cost you $16 each.
We recommend you set your price markup accordingly.
Also See: Apply Markup to the WHCC price list.


Now, assign the WHCC price lists to any gallery in your Client Albums. Different galleries within a client album can be assigned separate price lists offering you flexibility in selling your images.

Your clients will now be able to purchase images as prints or downloads based on the product options included in the price list.

Also Check: 


Step 4: Add your Business Name and Address

To process your WHCC order, your Business Address needs to be added to your Pixpa account. You can add the same from the Business Information page.
Check: Manage your Pixpa account.


Step 5: Setup Taxes and Shipping

Pixpa allows you to create tax rates for all the countries and states/regions (the US and Canada only). You can apply the tax inclusively or exclusively. You can also specify whether the tax applies to digital products/shipping or not.
Also See: Managing Taxes.

Shipping Rate List lets you set country-based shipping rates that are added to an order. You can also specify extra shipping amounts in each product that will be added to the shipping amount for that order.
Also Check: Understanding Shipping.

Please note

WHCC provides free two-day shipping in the Contiguous US if you want to deliver the order to your studio address.

WHCC charges $7.50 per order for shipping directly to your client (Drop Shipping) in the Contiguous US. Shipping your order to an address other than the address on file (i.e., your photo studio address) for your account is called drop shipping.

Also Check: Shipping to the Contiguous United States


Step 6: Manage orders

All incoming orders and abandoned carts are available in the Orders section. You can efficiently process orders, collect revenue and delight your customers.
Check: WHCC Order fulfillment.

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